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One puts our player intelligence on your courts. The other finds the workflow that's costing you bookings and staff time, and builds it with you. Pick the door that fits; the other one is a click away.
Put PADEXA on your courts. Players film with their phone, get their match decoded, and come back to beat their number. Your venue gets the QR pack, court setup, club visibility and the Founding Facility Programme.
For: any padel or racket-sports facility that wants more engaged players and a reason to choose your courts.
Twenty AI ideas won't change your club. One working workflow might. We find where your venue is losing bookings, repeat play and staff time, rank the workflows worth fixing by business value, and build the first one with you. Live in 30 days.
For: operators with four or more courts, a booking system and a team, where the work between the systems has outgrown the inbox.
Your booking system knows who played, when and what they paid. PADEXA knows what happened on the court, whether that player is improving, what they need next, and why they'll come back. No hardware. A phone behind the glass.
| Lever | The club problem | What PADEXA does |
|---|---|---|
| Acquisition | New players feel lost; beginners churn before the habit forms | Free level test and archetype at sign-up; first match analysed free |
| Activation | Members book, play, forget | "Analyse my match" in the booking journey; the reservation is the reminder |
| Frequency | Plateau, then drift | Visible improvement history; "play again to measure the change"; challenges for quiet courts |
| Retention | People leave clubs they don't feel better at | Personal progress they can see; coaching identified when it's needed |
| Ancillary revenue | Coaching under-used; retail weak; no player intelligence | Coaching demand surfaced; Coach Review inside the club; evidence-based equipment recommendations; aggregate performance data |
We don't put a mount on every court — a shared mount goes missing and every member waits for it. LIMPET. is a personal piece of kit, so we'd rather you sell it: a small counter display in the shop or café, bought at trade price, and each player walks away with their own.
LIMPET. is a player's own phone mount. Nothing is fitted to your courts, glass or walls.
Members ask how the footage was filmed. A four-unit display at reception, the shop or the café answers it.
You buy at trade and set your own shelf price, so it earns margin alongside grips and overgrips.
Standard PADEXA units for pro-shop stock, member welcome packs, ladder prizes or corporate days.
Every mount ships with a code, so whoever buys it gets a report the day they use it.
Members who own a mount film from head height every time, so their Index compares match after match.
Stop forcing the transition volley from below net height. It cost you 7 of your 12 unforced errors.
Confidence: high · identity locked on the freeze-frame · if the camera couldn't see it, the report says so.
Fictional demo player. No real player data is shown.
PADEXA Club at founding terms for five facilities that want to be first. We supply signage artwork, onboarding copy, the dashboard, a free-analysis draw for your community groups and a most-improved challenge. You supply the courts and the members. We measure activation, second-match rate, Coach Reviews and rebooking together, and publish the case study jointly.
Five places. Founder attention on every one.
No. A QR behind the glass and a poster. Members film on their own phones. Nothing on court, nothing to maintain.
Aggregate engagement and improvement by default. Individual reports only when a member opts in. Players own their footage and reports.
The opposite. PADEXA finds the moment; your coach records the fix and gets paid per review through the app. The dashboard shows you which members need a lesson.
PADEXA Ready works with any club today. PADEXA Club can be embedded in white-label club apps; platform integrations follow the founding pilots.
PADEXA Ready is free. PADEXA Club is priced per court per month with member analyses included; founding facilities lock a founding rate. Ask on the call.
Export your venue's group, drop it in, and see how many games were asked for, how many happened, and where the rest fell over. The chat is read in your browser and never uploaded — no bot joins your group, and nothing is sent to your members.
You probably don't need another AI tool. Most venues already have enough software. The problem is the work between the systems: enquiries sitting in inboxes, new players nobody follows up, leagues run from three WhatsApp groups, reports assembled by hand on a Sunday night. That's where we start.
Remote audit £2,500 · on-site £4,500 · First Workflow £7,500 with half the audit fee credited. Three founding places for venues that will measure. By Ross Thornley, founder of PADEXA.
Twenty minutes with Ross. Bring your court count and your booking platform; leave with a one-page pilot plan.
Ross Thornley, founderClub player, no coach at his club, a decade spent measuring how people improve. Speaking on the opening panel at the Racket Sports Business Expo, Thursday 1 October 2026.