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Series 04 · The AI coach

An AI padel coach that watches you playGeneric tips teach the average player. You are not the average player.

You're a specific one, with specific leaks. YouTube coaching is excellent, free — and it can never see your match. PADEXA is an AI coach that watches every rally you actually played, finds your biggest leak, shows you the evidence, and keeps score of your improvement.

Why an AI coach at all?

Because human coaches are padel's scarcest resource.

Britain has a million padel players and 427 accredited padel instructors — roughly one for every 2,300 players, at £45–120 an hour. That grid isn't an argument against coaches; it's why scarce coach hours should go where they matter most. The AI does the watching. Humans do the wisdom.

One lime dot = the instructors per 2,300 players
Each grey dot ≈ 23 players. The lime dot is the qualified instruction available to them. LTA, 2026. The coaching-gap numbers →

What makes a coach, rather than a stats engine?

Three things. We engineered all three.
01 · Judgement
One prioritised fix
Not twenty numbers. The single highest-value change, chosen by leverage-priced cost — exactly what a good coach does when the lesson clock is running.
02 · Evidence
Your own clips
Every claim is jumpable to the moment it happened, with up to three clips of the pattern. Not generalities — your footage, timestamped.
03 · Honesty
Confidence-rated, always
When it can't see, it says so — because confident-sounding nonsense is how players lose trust in AI analysis. Honesty is the moat.
Does watching actually work? The independent test
Video-based AI rating vs expert coaches
r = 0.78
Results-based app level vs expert coaches
~74%*
*classification agreement. In a 2026 peer-reviewed study (180 club players, 50 matches), the video-first approach tracked expert coaches more closely than results-based ratings — which over-rated players by nearly a full level. Read the study → · why coaches don't agree → · how to actually get better →

And when you want a human

Coach Note: real coaching, rationed sanely.

For £18, a verified UK coach reviews your AI report and your clips, and sends personal voice-note feedback. No court booking, no travel, no £90 hour spent on what a camera could have told you. AI does the watching; humans do the wisdom; you do the improving.

The cost of an hour of padel wisdom
Private coach (per hour)
£45–120
PADEXA month (unlimited match analysis)
£8.99
Coach Note (voice-note review)
£18
Not a replacement — a triage layer. Spend coach money on the leak the analysis found, not on finding the leak.
Your coach has already seen your match

Meet your coach.

First match analysed free — then £8.99/month for the first 100 players. Cancel any time.

First match free →